Icebug is an independent Swedish company. Everything we do breathes innovation and creativity. We might still be small, but we're growing fast. And that is a result of the fact that when it comes to grip and technology we really know what we're talking about. We've created outstanding traction footwear since the very start of Icebug and we have always taken extra steps to find a way to make our shoes even better. That's why we can be the best of what we're doing. THE TRACTION EXPERT - Icebug provides people with the best possible traction to empower them to have fun and be safe when continuing to be active outdoors, even when it's slippery. We are proud to say that our core users range from world champions to those who need a walker to get to the mail box. With our patented carbide tip stud technologies, Icebug is the expert in providing the highest level of traction for extreme slippery conditions. By adding RB9X to our traction technology, we're setting the benchmark for the best “sticky rubbers” available on the market. Whether you're taking a mid-winter stroll or racing for gold in a midsummer trail run, we've got a grip for you.